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Best AI tools for trade promotion in CPG

8 tools, 5 available in the EU. Listed alphabetically — no paid rankings.

trade promotion

Aforza

Connected TPM/TPO and retail execution platform built on Salesforce and Google Cloud.

Mid-market / Enterprise · UK · 🇪🇺 EU
trade promotion

CPGvision

TPM, TPO and revenue growth management platform.

Mid-market / Enterprise · USA
trade promotion

Promomash

CPGenius trade management platform plus managed trade and deduction services.

SMB / Mid-market · USA
trade promotion

Salesforce Consumer Goods Cloud TPM

Trade promotion management within Salesforce Consumer Goods Cloud.

Enterprise · USA · 🇪🇺 EU
trade promotion

TELUS Trade Promotion Management (ex-Exceedra)

SaaS TPM for FMCG covering planning, execution, claims and optimization.

Mid-market / Enterprise · UK · 🇪🇺 EU
trade promotion

Visualfabriq

Revenue growth management and TPM/TPO for consumer goods.

Enterprise · Netherlands · 🇪🇺 EU
trade promotion

Vividly

Trade promotion management with planning, deductions and AI dispute filing for CPG brands.

SMB / Mid-market · USA
trade promotion

XTEL

TPM, TPO and RGM suite for consumer goods manufacturers.

Mid-market / Enterprise · Italy · 🇪🇺 EU

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